H&M is expanding its COS branded stores in North America
/The upscale division of H&M is expanding its COS branded stores in North America, securing leases at top mall locations across the U.S., including Westfield Topanga near Los Angeles, Westfield Old Orchard near Chicago and Westfield Garden State Plaza in Paramus, N.J. The first two will open this fall, and the third in the winter of 2027.
COS entered the Americas in 2014, establishing its initial stateside presence with flagship storefronts in New York City’s SoHo neighborhood and Beverly Hills, Calif. Since that debut, the brand has meticulously scaled its physical footprint across North America to encompass 12 stores in the United States, 7 in Canada and 1 in Mexico.
In addition to non-mall flagships in New York City (Fifth Avenue, SoHo and Brooklyn) and Los Angeles, COS currently has mall and retail hub locations at Westfield World Trade Center in New York City, South Coast Plaza in Costa Mesa, Santana Row in San Jose, The Galleria in Houston, Newbury Street in Boston, Oak Street in Chicago, Bellevue Square near Seattle, and the American Dream megamall in East Rutherford, N.J.
In Mexico, through a partnership with Sordo Madaleno’s subsidiary, Retail Franchise Group, upcoming stores will be in Artz Pedregal, Anima Los Cabos, Andares (Guadalajara), Punto Valle (Monterrey), San Pedro (Monterrey), and Antea (Querétaro).
COS currently has a network of 252 retail locations across 50 markets around the world. The group’s top markets by sales volume are China and South Korea. H&M is the world’s second-largest fashion retailer behind Inditex.